Sample the latest additions from the Ruka Wet Products innovation lab: a freshly sourced batch of hair care essentials for hair that needs better-than-basic.

Hold Me Down Edge Gel -

A lot of edge gels are made with your baby hairs in mind but not the scalp/skin surrounding it - ignoring the fact that a healthy and protected scalp is the key to thriving edges. We’ve formulated our first edge gel with the novel application of a skin-care active, providing a medium to strong hold whilst also caring for both your hair and scalp.

Do-It-All Gel -

The Do-It-All Gel does it all: conditions, moisturises, protects and gently holds. This conditioning gel is designed to have a soft hold with a gentle sheen, minus the dreaded crunch or stiffness.

Save Me Serum -

The secret is in the name! This serum promotes hair growth and retention, replenishes health and nourishment, and conditions and protects of each strand. This serum also acts as a colour fade and heat protectant, whilst filtering UV rays which can dry and burn your hair. All of this whilst still giving you a lightweight sheen and the Ruka bespoke fragrance blend we all love!